The Winter 2022-23 Issue is now available.
For a few years, NAWEOA Board has consulted with a private marketing specialist in an effort to develop a marketing strategy to ensure our association stays strong and relevant into the future. This July, at the 2022 Conference, the attending membership in Nashville voted to approve the new logo, catchphrase, and style guide.
During the 2018 Conference business meeting, the board brought forward the idea of starting a rebranding & improved marketing effort to help reinvigorate the association. At the time, the board was starting to notice growing turnover between generations of game wardens, creating a need for improved marketing for our profession’s association. Additionally, conference volunteers had noted poor brand recognition for NAWEOA, with one striking example where a cash donor chose to support an outlaw motorcycle gang, because of their heavily marketed “toy drive,” rather than supporting training for local game wardens.
IGW is a growing trade magazine dedicated to serving the professionals in natural resource and wildlife law enforcement. In our early years, primarily serving US and Canadian conservation officers, IGW became known as “THE trade publication of the profession” In North America.
Illinois Conservation 0fficer Don Hastings and his family launched IGW in 1984. although the idea had been percolating for years. Part of our founders’ vision was to create a means for officers to communicate with one another. Don credits a brave 1000 officers for IGWs early success _ they subscribed to the concept, and supported the effort, well before the first IGW Magazine was Published. In 1999, after producing 58 issues of the
magazine over 14 years. the Hastings retired for the second time and sold the magazine to Creative Street. The North American Wildlife Enforcement 0fficers Association (NAWEOA) took over with the fall 2002 issue and continues expanding with the gracious support of this profession and the public’s fascination with conservation heroes.
IGW has truly entered the international conservation arena. First, we are broadening our content to better reflect global conservation concerns. Second, we are actively expanding our international subscriber base to reach more conservation professionals. especially in areas where resources and training opportunities are limited.
IGW works closely with the US and Canadian concerns of NAWEOA, Federal Wildlife Officers Association. International Association of Natural Resource Crimestoppers and Canada National Park Warden Association in addition to state and provincial associations and agencies. We have recently forged a relationship with International Ranger Federation, an active force in advancing this profession throughout the world.
Our content is specific to the work and interests of conservation enforcement. Regular columns Include:
- firearms training
- park patrols
- game warden book reviews
- a comprehensive digest of case investigations
- work outside North America
In response to our readers asking to see more photographs of other Wardens, we initiated “look Who’s Reading IGW: We feature a different collage of officers from around the world on each back cover.
Longer features address topics such as:
- dangerous animal or poacher situations
- professional commentaries
- officer assaults
- animal human conflicts and trends
- a history of the profession
Each issue we publish detailed stories of big cases and busts –
both to acknowledge officers’ good work and serve as a training reference for other wardens and rangers.